Petra Strbad
Product, UX/UI
& graphic design
Based in Zagreb
5 years experience

Hi, I'm Petra Designer & Problem Solver.

Hi, I'm Petra Designer & Problem Solver.

I'm a product designer who gets genuinely excited by finding creative solutions for challenging projects across product, UX/UI, graphic, and web design.

Contact me
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Selected Work

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AI-Assisted Project Estimation Platform
Product Design

AI-Assisted Project Estimation Platform

Waze for Pedestrians
Product Design

"Waze for Pedestrians"

Smart Building Platform
UX/UI

Smart Building Platform

Island Events Poster Series
Graphic Materials

Island Events Poster Series

About

Product Designer
Petra Strbad

I'm Petra Strbad, a product designer with 5 years of experience currently working in product design, but just as comfortable moving into graphic, UX/UI, or web design depending on what a project needs.

What keeps me excited is the challenge itself: I like nothing more than finding a creative solution to a problem that doesn't have an obvious answer yet.

5
Years of experience
4
Disciplines product, UX/UI, graphic, web

Experience

2021 Today
Jul 2026 - Present

Freelance Designer

Independent

  • Working independently across product, UX/UI, graphic, and web design for a range of clients
  • Taking projects from early discovery through to final, polished handoff
  • Building this portfolio itself as an ongoing, hands-on design project
Oct 2024 - Jul 2026

Product Designer (Product Designer, UX/UI Designer)

at QED ltd.

  • Designed user flows, wireframes, high-fidelity UI screens, and interactive prototypes for mobile and web applications
  • Conducted UX research, user interviews, competitor analysis, and usability testing to validate design decisions
  • Translated complex product requirements and data-heavy workflows into simple, intuitive user experiences
  • Designed dashboards, analytics views, reporting tools, alerts, survey flows, and navigation features
  • Created branding elements, visual directions, and UI concepts for early-stage digital products
  • Collaborated with clients, developers, and internal teams to define requirements, iterate on feedback, and support implementation
  • Improved usability and clarity across products by simplifying flows, visual hierarchy, and information architecture
Sep 2022 - Oct 2024

UX/UI Designer (Product Designer, UX/UI Designer)

at Bit4bytes

  • Conducted user research to understand the needs, goals, and behaviors of the target audience
  • Organized and structured content and information in a logical and user-friendly manner
  • Created wireframes and prototypes
  • Designed visually appealing and user-friendly interfaces for digital products such as websites and web apps
  • Conducted usability testing sessions to gather user feedback
  • Collaborated closely with cross-functional teams
  • Created documentation, style guides, and design specifications for developers
  • Identified and solved user experience challenges and design problems
May 2021 - May 2022

Junior UX/UI Designer (UX/UI Designer, Social Media Designer, Branding Designer)

at Evolutio

  • Designed websites, interfaces, and marketing materials that enhance the overall user experience and meet branding goals
  • Created visually engaging and on-brand graphics and images to be shared on various social media platforms
  • Collaborated with marketing teams to align social media design with the company's goals and messaging
  • Optimized the user interface
March - May 2021

Web Designer

at Krik studio

  • Designed an intuitive website for e-commerce
  • Created visual elements such as layout, graphics, and typography to ensure a visually appealing and cohesive user experience
  • Worked on project requirements, brand guidelines, and user needs

Education

University of Zagreb

Master of Graphic Technology (mag. ing. techn. graph.)

Design

Faculty of Graphic Arts
University of Zagreb
2019 – 2022

Bachelor of Graphic Technology (univ. bacc. ing. techn. graph.)

Design

Faculty of Graphic Arts
University of Zagreb
2016 – 2019

Software & Strengths

Tools & ways of working

Software

  • Figma
  • Adobe Creative Suite
  • Notion
  • Jira
  • Confluence
  • Miro
  • FigJam

Key Strengths

  • Creative
  • Passionate
  • Detail-oriented
  • Honest
  • Empathetic

Interests

Outside of work
🎲Boardgame lover
💪Gym love-hater
📝In my to-do list era
🍷Wine lover
🌃🚲Night bike rides

If you're interested in more, feel free to contact me. 😌

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